Design Fundamentals: Color Schemes – Part 2

Design Fundamentals: Color Schemes – Part 2

In the previous post I teach you the basics of the color wheel. Now let’s take a look on how we can apply different color schemes to create some harmonies that are pleasant to the eye.   MONOCHROMATIC SCHEME In this case we are going to choose one single color...
Design Fundamentals: Color Wheel – Part 1

Design Fundamentals: Color Wheel – Part 1

COLOR WHEEL Below is a picture of the color wheel. As you might know, all colors are represented there… that is true, but its not all.WHAT IS COLOR The oxford dictionary defines color as: The property possessed by an object of producing different sensations on the...
Design Fundamentals: Patterns

Design Fundamentals: Patterns

The Oxford dictionary defines “patterns” as a repeated decorative design. In graphic desing, we translate this as a repetitive arrangement of shapes, lines or objects elements that are repeated in the same way thoughout the whole composition. Here is list...
Design Fundamentals: Flow

Design Fundamentals: Flow

Have you ever seen designs where your eyes are rumbling around and you don’t know what to look at? Design Flow is the way your eyes are led through an artwork. Designer can shape that movement like authors do it with a story. Knowing the fundamentals of design...
Design Fundamentals: Emphasis

Design Fundamentals: Emphasis

EMPHASIS DEFINITION Emphasis is the focal point of the artwork you create. In every work of graphic design you must make the viewer focus his attention on a specific part of the artwork. It can be a text or an object of the picture. Â The first time the image appears...
Design Fundamentals: Balance

Design Fundamentals: Balance

Balance definition Most humans feel better in places where we can find some sort of stability. Create balanced designs The placement of the elements, the colors and other aspects will play an essential role on how to grab the attention of the human eye. Viewers are...

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